Developer Marketing Articles

DEVREL SEO for API and SDK Technical Documentation

by Phil | Articles, Developer Marketing Articles, SEO Articles

TLDR Optimizing technical content for SEO is similar to optimizing content aimed at consumers for SEO. The whole goal is to get people to get benefits out of your content. If you do that, then Google will reward your documentation with higher search results and intern...

Marketing to Developers: Show and Don’t Tell

by Phil | Articles, Content Marketing Articles, Developer Marketing Articles

Marketing to developers is just like marketing to you and me. When you go to an electronics store do you read the stickers plastered all over the TVs? Do you listen to the poor sap who’s trying to “sell” you on a TV? No! You look at the TV itself, try to judge it...

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Developer Marketing Articles

DEVREL SEO for API and SDK Technical Documentation

Marketing to Developers: Show and Don’t Tell

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